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Boekeman Machinery visit Ausplow's factory

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Boekeman Machinery Wongan Hills sales and marketing representative Ben Boekeman (centre) is flanked by Kondut farmers Peter and Tyler Latham as they discuss the Ausplow factory tour.

Boekeman Machinery Wongan Hills sales and marketing representative Ben Boekeman (centre) is flanked by Kondut farmers Peter and Tyler Latham as they discuss the Ausplow factory tour.

Boekeman Machinery Dalwallinu sales representative Matt Joyner (left) with Dalwallinu farmers Murray White and Dion Mangini.

Boekeman Machinery Dalwallinu sales representative Matt Joyner (left) with Dalwallinu farmers Murray White and Dion Mangini.

Boekeman Machinery marketing manager Tim Boekeman (right) with the company’s product support representative Brett Asphar (left), and Wannamal farmers Nick and Max Smith, who recently ordered a 36 foot (10.9m) DBS.

Boekeman Machinery marketing manager Tim Boekeman (right) with the company’s product support representative Brett Asphar (left), and Wannamal farmers Nick and Max Smith, who recently ordered a 36 foot (10.9m) DBS.

The Boekeman Machinery tour group outside the factory yesterday after completing a walk-through of all the manufacturing processes. The group later were given a briefing on Ausplow products and the company’s vision along with the opportunity to ask questions.

The Boekeman Machinery tour group outside the factory yesterday after completing a walk-through of all the manufacturing processes. The group later were given a briefing on Ausplow products and the company’s vision along with the opportunity to ask questions.

Ausplow’s production manager Gary Andrews (centre) explains the sand-blasting process to the Boekeman Machinery tour group. This state-of-the-art booth ensures a smooth finish to components before painting.

Ausplow’s production manager Gary Andrews (centre) explains the sand-blasting process to the Boekeman Machinery tour group. This state-of-the-art booth ensures a smooth finish to components before painting.

Boekeman Machinery representatives visited the company’s Naval Base factory yesterday along with 25 of its customers, mostly DBS owners and interested farmers.
The dealership, which is one of Ausplow’s biggest, has made it an annual fixture to provide farmers with an opportunity to meet the people who make the machines they buy.
They also are taken on a tour of the factory and shown the complete manufacturing process, from raw steel to the finished product, which takes in fabricating, welding, sand-blasting and painting.
According to Boekeman’ s Tim Boekeman, representatives and customers from the dealership’s Northam, Wongan Hills and Dalwallinu branches attended the day.
“We are big supporters of WA manufacturers and at Ausplow, they take the time to listen to customers’ needs and feedback,” he said.
“On this trip, DBS owners met one of the welders who had been with the company for 10 years.
“It was very apparent just how much emphasis the Ausplow staff place on quality build and quality control and our customers were very impressed.
“Having the manufacturer in the same State is a big plus because these sort of trips build relationships and reinforce to our customers timely after sales service.”
According to Ausplow general manager Chris Farmer, several of those attending were new DBS owners or had recently placed an order for 2019.
“We have a very healthy build program for next year,” he said. “We’re out to Christmas already and we’re telling everybody that to guarantee product delivery by seeding next year, orders need to come in now.
“I know we say that every year but it’s important we maintain a manufacturing process that is not rushed and one that is geared to customer needs.
“It does take time because of all the processes that have to come together, including the major one of the supply chain.
“We need to order ahead to ensure we have the right components at the right time and that’s the way the industry now operates.
“I would encourage anybody thinking of purchasing a DBS, Multistream or Easitill deep ripper, for 2019, to talk with their dealer about their requirements.
“A forward order guarantees a delivery date and we have incentives for early ordering.”

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Saturday, July 21, 2018