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Owners schools great sucess

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Ausplow sales and marketing manager Chris Blight has a captive audience at a recent Boekeman Machinery owners’ school at Wongan Hills. DBS owners and their workers, new and prospective owners and Boekeman staff attended the day.

Ausplow sales and marketing manager Chris Blight has a captive audience at a recent Boekeman Machinery owners’ school at Wongan Hills. DBS owners and their workers, new and prospective owners and Boekeman staff attended the day.

The DBS and Multistream were displayed so farmers could check out new changes to the products. A discussion on parts also proved popular.

The DBS and Multistream were displayed so farmers could check out new changes to the products. A discussion on parts also proved popular.

Ausplow sales and marketing manager Chris Blight recently completed an Australia-wide owners’ school trip to update dealers and new, existing and potential owners on the latest changes that have been made to the DBS Version Four and Multistream Version Two.
His five-week trip saw him overseeing tillage schools involving dealers, owners and prospective owners throughout WA, SA, Victoria and NSW.
While farmers are used to header and spraying schools, the annual Ausplow tillage schools, which have been held for two decades, are a fairly rare event in the bush.
And Chris and his team will do it all over again during seeding, visiting new owners with dealers to ensure owners get as much assistance as possible to enhance productivity.
“We want owners to have a great experience with our support,” he said. “Seeding equipment is arguably the most important equipment on the farm and we understand what a huge investment it is.
“So we want to make sure new owners, particularly, step off on the right foot, so to speak, confident they’ve got the necessary information for crop establishment.
“I think it also is important that we build relationships with owners and dealers for better communication and to ensure we’re all on the same page.
“That’s what I mean when I say being involved with Ausplow should be a great experience not just a good experience.”
According to WA dealership Boekeman Machinery, the owners’ schools just keep getting better.
“We had 20 customers attend our day along with farm workers and potential clients,” company representative Ben Boekeman said.
“It was a really positive day with Chris Blight explaining how Ausplow is improving its products to meet customer expectations,” he said. “And he was available to everybody to answer questions and take feedback.
“The school is very valuable for us as a dealership because all our staff get involved, from parts, to sales through to service, so there’s a common understanding about the products.
“And Ausplow follow that up with visits to new owners to help us with the handover and then come back again to see how our owners are doing during seeding and helping with any issues.
“Their support to us is very strong and it has meant we have developed a very good relationship with them and we regularly communicate to each other.”
According to Ben, the standout at this year’s ‘school’ was were changes made to the Multistream.
“Since Ausplow displayed the new Version Two model at last year’s Dowerin field days, we got a lot of inquiry which has since translated into orders for the 2020 season,” he said.
“We are off to a good start for 2020 with the early order discount program and I expect orders will come in strongly once farmers get a good feel for the season.”

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Saturday, May 4, 2019